Roles for your work
Lead, research, newsletters, blogs, social media, presentations and quality assurance are possible roles. Which ones operate depends on your active workstream. For each role we define inputs, outputs and approval paths.
YMAD · Your Managed Agentic Department
Momo Feichtinger · Founder ZukunftBilden GmbHA whole marketing department. For less than one hire.
We build and run AI workflows for your recurring marketing work, such as newsletters, blogs or social media. Together we choose one active workstream. Drafts are checked against your brand; you approve. €4,800 net per month for one brand, cancellable at any time. Additional brands and deep integrations are agreed separately.
Strategy workshop €1,800 net, credited in full when you go ahead · Department for one brand: €4,800 net per month, cancellable at any time
ZukunftBilden GmbH · Teaching at Privatuniversität Schloss Seeburg and FH Salzburg · Training for Zürcher Kantonalbank, Salzburg AG and chambers of commerce, among others
- Since 22 May 2026in operation at DSB-ONE / MyGym
- 1Brand in the monthly package
- 1Active workstream per mandate
- ReviewApproval by your team
- 4.800 €net per month · one brand
Click through
One morning, three clicks.
Look at a draft. Say what should change. Approve. That is all, and everything you say becomes a rule.
An approximation for the website. The real platform runs in your branding and is adapted for every company. The microphone is simulated here.
What you get
The right roles, clear review, your approval.
A department is a unit with roles, rules and memory. Every role is onboarded like a new colleague, and everything it learns stays in the house.
The guardian
The first agent we build knows a single task: your voice. It checks every draft against brand knowledge, evidenced claims and risks, up to 21 checks per draft, and sends back whatever fails before you ever see it.
Your approval
Nothing leaves the house without a click from you. One person, about four hours a week: approve, speak feedback, set priorities. Every reason becomes a rule. The department forgets nothing.
The whole department
Every role, click to open.
Four permanent layers, three areas, as many specialist roles as make sense, two gates before the outside world. Click a role and see what is inside it: what it receives, what it delivers, whom it reports to. Orange works in the reference mandate today, dashed comes on request.
- Own runtimeIn your office or in an agreed cloud. Access stays limited, everything is logged.
- People decideSending, publishing and legally relevant claims always need human approval.
- Handover packageIf the contract ends, brand knowledge, review rules, processes and access are handed over in full. No matter who cancels.
The sober maths
Four ways to carry the same work.
The work shows up either way, every week. The difference is who carries it, what it really costs, and what remains when someone leaves. Do the maths at your own pace.
Doing it yourselves
CostsYour evenings and the founder's attention.
CarriesUntil the first busy week. After that, whatever has no deadline stays undone.
Right forThe very first phase, while there is a single channel.
Hiring for the role
CostsAround €6,000 in employer cost per month, after months of searching and onboarding.
CarriesOne specialism, eight hours a day, with holidays, sick leave and the risk of resignation. The knowledge leaves with the person.
Right forTasks that need in-house judgement every day.
Hiring an agency
CostsA fee per campaign, plus your time in feedback loops.
CarriesCampaigns and projects with a start and an end. In between, the day-to-day is yours again.
Right forThe big swing, a few times a year.
The Department
Costs€4,800 net per month for one brand, cancellable at any time. Additional brands and integration projects are separate.
CarriesAs many specialist roles as make sense, in parallel, every week. With memory: every piece of feedback becomes a lasting rule.
And if you leaveEverything built is handed over. Your brand knowledge stays in the house, fully written down.
Start with the workshopThree of these four answers you know from experience. The fourth we show you on your own material.
Investment
A defined scope for €4,800 per month.
The monthly package covers setup and leadership of the department for one brand and one active workstream. We define the required operation and collaboration in the offer. Additional brands, exceptional production volumes and deep integrations are agreed separately. Either side can cancel at any time; the work produced is handed over.
The entry point is the strategy workshop at €1,800 net. If you decide to go ahead with the department afterwards, we credit it in full: then it was the first working day.
The worst case of this model: one month, then you cancel, and everything built so far is yours. The best case: the work of a whole department runs, and you never had to fill a single role.
A setup month binds our core team personally. That is why we start at most two new mandates per month, and an agreed start date holds, in both directions.
4.800 €net per month · one brand
The DSB-ONE / MyGym mandate started in 2026 under its own initial terms. New mandates use the scope described here; the individual offer records the services.
In the package
- Setup and management of the department by YMAD
- Agreed strategy and review sessions for your active workstream
- Operation within the agreed scope; infrastructure, tools and compute requirements are recorded in the offer
- Agent roles suited to the agreed workstream
- Your brand knowledge in one place: brand, tone, proven claims, audiences, examples
- Exactly one active work area, for example newsletter, content, campaign, PR or relationships
- Every output comes as a review package: draft, reasoning, risks, recommendation
- Weekly learning loop: your feedback becomes new rules
- Monthly review and prioritization meeting plus monthly status
Clearly regulated
- One brand is included. Each additional managed brand: €1,500 net per month
- Day-to-day operation (texts, research, images at usual volumes) is fully included. Exceptional production volumes, above all large-scale video generation, are planned together in advance; beyond that we pass on only the raw compute costs, with no markup
- Ad budgets and external campaign costs run directly through you
- Deep technical integrations, API connections and data migrations are separate projects
What it takes on your side
One person with about four hours per week: they approve review packages, make final small adjustments, join our weekly meeting and provide the department with information and access. This role keeps you at the wheel.
Bonus: the AI workspace for your executive
On request we fully set up the personal AI workspace for the CEO or a chosen person: one preparation call, then about four hours on site. Afterwards the AI answers emails in their own writing style as drafts in the right thread (sending is done exclusively by humans), researches company knowledge and builds a personal second brain. Connected to the phone and the assistant's workstation, so tasks arrive on the go and approvals run in everyday work. Set up exactly like this for the CEO of our first mandate.
For your budget: €4,800 net per month for one brand. Each additional brand costs €1,500 net per month. Deep integrations and exceptional production volumes are agreed separately in advance.
The path
First the workshop. Then the department. After 30 days it runs.
The same path DSB-ONE / MyGym took: workshop on 12 May, mandate on 22 May, in operation since June.
- 01
Introductory call
Where does work repeat, who approves internally, is a department worth it at all? If it is too early, we say so. If it fits, we set the workshop date right away.
- 02
Strategy workshop
Every recurring process goes on the table. You leave with a complete strategy, and you see the approval platform in your branding, filled with drafts from your own channels.
- 03
Setup month
Your brand knowledge comes together in one place, the guardian is onboarded, the team is trained, the first work stream runs. Then the next one follows, step by step.
- 04
Operations
Drafts for approval, feedback becomes a rule, a monthly status in your language. Agents without clear value are paused. Cancellable at any time, handover included.
Request the strategy workshopAt most two new starts per month.Bookable independently: a keynote for your team
Documented build · May to August 2026
DSB-ONE / MyGym: a growth department is emerging in Salzburg.
DSB-ONE / MyGym is a fitness and growth group of companies from Salzburg: the studio and app brand MYGYM, the B2B brand DSB-ONE, its own in-house digital agency AGENCY-ONE, and its own development team. Plus teams for social media, appsite, project management and design. Exactly the size at which recurring growth work becomes a bottleneck.
“YMAD doesn't sell a handful of AI agents, but a controlled, learning work structure: roles, standards, feedback loops, review gates and clear human responsibility.”
From the signed proposal, May 2026
Strategy workshop
On-site workshop with management and key roles: every process of the in-house agency comes on the table, plus the honest question of where AI really helps.
Mandate
Ten days after the workshop, DSB-ONE / MyGym signs the first YMAD department: cancellable at any time, no minimum term.
Setup month
The setup month starts when the first payment arrives: brand knowledge, review rules and approval paths are built and connected to the customer's real systems. The first work area starts, then the next one follows step by step.
The trial by fire
The client's content lead reviewed the first drafts against the brand standard. This led to rules for voice, local context and evidenced claims, along with further revisions.
Operations
In August, eleven agent roles had been configured and a dedicated approval platform built. Initial newsletters, posts and blog drafts supported joint review. This dated build status does not state which workflows are active or approved for publication today.
What was built in three months
- A dedicated approval platform, built from zero in a few weeks and running in production
- 11 agents built: newsletter, blog, Instagram, LinkedIn, presentations, plus quality control, research and leadership
- Three brands connected: MYGYM, MYGYM PRIME and DSB-ONE, including club app content, Odoo, Canva with 3,542 designs and Teams
- Build status in August 2026: initial newsletter, Instagram and blog drafts on the shared approval platform
- Up to 21 automatic checks per draft before a human even sees it
The people behind it
On the client side we work directly with the management, the lead for social media and content, and the technical development team. Dominik Auer leads YMAD operations. ZukunftBilden is responsible for standards, review logic and quality.
The department is review-first. Especially in fitness, health and member communications, every publication remains a human decision.
YMAD works strongest when...
- work at your company repeats weekly: newsletter, content, campaigns, inquiries, partner maintenance
- you have around 30 employees or more, several locations or brands, and €4,800 a month is an easy decision
- marketing at your company is one person, or currently an open position
- one person internally takes responsibility and approves review packages promptly
- you take quality and brand more seriously than pure speed
A different starting point fits better if ...
- you want orientation first: then a Strategy workshop (€1,800 net, credited in full when you go ahead) is the first step.
- €4,800 a month is too much right now or you do not want to hire anyone: then train your own person to build the department in-house. That costs €499 a month in the YMAD expert circle, takes longer, and the capability stays in your house afterwards.
- you as a sole proprietor are looking for focus and execution: then take a look at Strategist focus on.
- you want a stage first: then a keynote for your team fits.
Questions
What management asks us first.
What exactly happens in the strategy workshop?
Four hours with management and key roles, on site or by video. Every recurring process goes on the table: where the biggest levers are, what a department can take over, in which order. You see the approval platform in your branding, filled with drafts from your own channels. You leave with a complete strategy that you keep, whatever you decide. €1,800 net, credited in full when you go ahead.
What does this mean for our existing team?
In the reference mandate, nobody was replaced. The department took over the work that used to stay undone, and the people moved into the roles that need judgement: reviewing, approving, steering. The content lead who checked our first drafts against the full brand standard made the system better by doing so. That is exactly the role your team gets.
What is handed over if we cancel?
Everything built: the knowledge libraries of your brands, the review rules, the documented processes and the access. In the worst case you leave with your company's marketing knowledge fully written down, which did not exist like this before. That holds no matter who cancels.
Why at most two new starts per month?
A setup month ties up our core team personally: brand knowledge, guardian, team training, first work stream. We do this thoroughly, which is why we start at most two new mandates per month. An agreed start date holds, in both directions.
Which agents are there specifically?
Four fixed levels always work: board, observer, leadership and market intelligence. Specialist agents can take over newsletters, LinkedIn, blog / SEO, press, partnerships, outreach, mail or community. Exactly one work area is active in the retainer, and an agent only goes into continuous operation once its everyday value is clear.
What have you already proven, and what not yet?
The first mandate was signed on 22 May 2026. The documented build status from August 2026 includes an approval platform and eleven configured agent roles. This is not a live count of active workflows. Each workflow enters operation through agreement with the client. Robust business-impact figures are not yet available here.
How do the agents work together?
Management takes in a goal and distributes the work. Intelligence provides market and performance context. Specialist agents create drafts and review packages. The Brand & Quality Gate checks them. Only then does a human decide in the Approval Platform. Every approval and every correction flows back into the system as learning.
What happens with sensitive decisions?
They stay with you. Agents prepare, structure, check and suggest. Publishing, sending, and legally or reputationally sensitive statements always need human approval. For health and member communication, as with DSB-ONE / MyGym, that is exactly the point.
Is there a minimum term?
No. The collaboration can be cancelled anytime, effective within the same month, by either side. And no matter which side cancels: you receive everything built so far in a clean handover, from the brand knowledge to all content. The department has to earn its keep every month. That is exactly how the ongoing DSB-ONE / MyGym mandate is set up.
Free introduction
Is YMAD a good fit for your company?
Choose Momo or Dominik. In 60 minutes we look at your recurring work, explain how YMAD works and tell you honestly whether it is the right next step.
Momo Maximilian Feichtinger
Dominik AuerThe booking flow is currently available in German. It opens on Trafft in a new tab. Privacy notice
Or in writing
Send us your context before the conversation.
If you prefer to give us context first, describe where work repeats in your company. We read it personally and use it to prepare the conversation.
Would you rather do it directly? +43 681 81655313 or WhatsApp Momo.